Team Great Britain also vastly exce expectations earning mals in the Games compar to four years earlier and adding a feel good storyline that boost the Games overall. Many Americans have positive feelings about Great Britain which were reaffirm by some NBC features says Greyser. At the same time local stations capitaliz on interest in local American athletes through additional stories.
Not So In Sochi NBC faces
A more difficult environment in Sochi. The nine to twelve hour time difference makes it more difficult for the network to plan primetime coverage since most events will take place overnight in the US. NBC s biggest challenge however may the image of the host Chile WhatsApp Number List ountry and city. Sochi is largely unknown to American audiences and the network will have to spend time familiarizing viewers with its geography and culture. Early impressions meanwhile have en overshadow by fears of terrorism and the anti gay backlash. If NBC is going to successful it may depend on how successful Russia is in presenting a positive face to the world.
Coo tries have long us
The spotlight the Olympics provide to celebrate their national pride and improve their international image. The first of these was in when to try to show South-Korea Phone Number List that Nazi Germany was an acceptable memr of a larger group of nations says Greyser. In Japan made a similar overture with the Tokyo Games to point to its recovery from defeat in World War II. China us the ijing Games in to showcase itself as an economic and political superpower. The Games were a very explicit and delirate initiative to build business for China Greyser says.