Antonio Vives in his post on the halo effect talk about one aspect of this problem that has nevertheless multiple facets What factors influence consumer perception and distort the message Does all of the relevant information reach stakeholders or only partial information We can take an example from Solomon Asch s experiment. We have the description of two people Alan and n.
Alan is smart a hard worker impulsive
Critical stubborn envious n is envious stubborn critical impulsive a hard worker intelligent According to Asch s experiment most people would give Alan a higher rating than n cause listing the positive values first affects the perception of others Iran Phone Number List anchor effect . In addition the discordant views of the different publics sectors markets and countries are not taken into account. Andreu is critical of those who say the real purpose of reputation is to influence perceptions or manage reality . As long as such issues remain unsolv there is inde a danger that reputation comes a kind of logical framework in the communication strategy of the company where the firm is broadcasting or encoding the messages it want to convey to its stakeholders.
Namely reputational frameworks
Of excellence are creat first but they have nothing to do with the activity of the company. As Pizzolante concludes the challenge is to achieve comprehensive Kuwait Phone Number and transparent communication that combines both form and substance. helenaancos helenaancos LLC IMHO and without having review the actual paper I have to say Way too big a leap of a conclusion. too Small sample size within an a very large industry and one that is the press s easiest target.
