When they add up the scores however they found no difference in the tenor of the coverage for greener companies. Those companies with positive environmental records were criticiz just as heavily as those with negative records. The idea that if you invest in CSR in the past then people will think more highly of you in the case of an accident this idea is not borne out in our data concludes Orholzer Gee. In other words at least when it comes to oil spills the goodwill insurance policies weren t worth the paper they were written on.
Lessons Learn One lesson to take
Away from the findings is that managing mia coverage and a company s reputation with regard to CSR programs is not trivial. A CSR positioning that says either you are already fantastic or you are trying to fantastic is a risky position says Orholzer Gee. Such Brazil Phone Number List claims raise the public s expectations and make the company a lightning rod for mia coverage in the case of an accident or some other negative event. Meanwhile he says those that make less extreme claims either are disregard by the press or have a far less likelihood of seeing their failings expos. While that conclusion may seem cynical Orholzer Gee does point out that there may other perfectly legitimate reasons to engage in.
CSR—perhaps consumers
Will pay a premium for specific sustainably produc products or perhaps having an environmentally responsible image will help in recruiting top talent. And of Jamaica Phone Number course he emphasizes there is also the idea that companies should try and good cause they lieve it s the right thing to do for the environment or their community. to realize that there are consequences. Sometimes in my interactions with executives they say We meant really well and we were socially mind and now we don t see any return or gratitude says Orholzer Gee.
